Assumptions about the Internet based services we use lead to the fact that only the more popular ones are catered to when it comes to subsequent tools being built.

Assumptions on the Internet are everywhere. It's in the networks that we can share articles to, the growing number of companies using Facebook as their sole Internet presence and in the ways that we can connect services together.

For someone like me it's pain in the backside.

There's a campaign at the moment to stop the development of greenbelt land in our town. The local council want to sell the land to developers to build a thousand more homes for our town. Trying to coordinate with other campaigners on this issue has proved difficult. The only point of contact I can find are on Facebook and even there they don't give an email address to contact them. The assumption here is that everyone has a Facebook account but that's just not the case.

Then there's the services that require you to register using an existing social network account without providing users with a chance to register with their email address. Assuming that we're all on once social network or another is a bad assumption to make and in the end it's only going to lose you potential users and money.

I make an assumption on this website with the sharing links at the bottom of each article. You can share to App.net or Twitter. I choose these because at the time I did have accounts on both, but now I only have an App.net account. Am I going to reduce the sharing options to just App.net? Definitely not, as I see that these are two of the quickest ways of sharing links now.

When compared to the assumptions that bigger companies and organisations have made about social network choice and prescence then my site doesn't seem so important, so I guess then that my assumptions are not too damaging to others. More of an inconvience really, but there are other ways of sharing my website.

Not everyone is connected in a way that we can be accessed on any of the more popular social networks. Some of us even choose to stay away from these in favour of reaching people directly through email or publishing updates to an RSS feed. The good thing about these is that they're the most open formats avaialble for the sharing and consumption of data. No one controls email or RSS feeds, they're free for everyone to use.

I'm more selective about the services and tools I use. I try to use services that provide open endpoints such as RSS so that I can connect services together. They don't depend soley on specific social networks and give me more of a choice. Choice is good, assumptions are bad.